We are instructed to listen to Wisdom from God who is speaking in these verses:

 

(NASB) Proverbs 8:32-36
“Now therefore, O sons, listen to me,
For blessed are they who keep my ways.
33 ‘Heed instruction and be wise,
And do not neglect it.
34‘Blessed is the man who listens to me,
Watching daily at my gates,
Waiting at my doorposts.
35‘For he who finds me finds life
And obtains favor from the Lord.
36 ‘But he who sins against me injures himself;
All those who hate me love death.”